Due to high demand, order fulfillment may take up to 3 weeks. We are very sorry for inconvenience and will update once the fulfillment time resumes to normal. For any questions or concerns regarding fulfillment and shipping please email us: info@pura-nb.com

Call 0208 530 3339 or book online for your treatments

About Pura


Welcome to a world of sophistication and quality. PURA is a dynamic and stylish salon, where we are pleased and honoured to be able to provide you with exceptional service in Beauty, Skincare and Relaxation.

We will set the standards others will follow.

PURA stands as a beacon of excellence in London. Our salon is second to none, providing a warm environment, great ambience and refreshments. Why not come in for a glass of wine or a coffee and have a chat with our experienced staff who can guide you through your service and beauty requirements.

At PURA our focus is on Results. Our aim is to get you the results you are looking for, whether it’s healthier skin, beautiful nails, a natural looking tan or a stress relieving massage. We only use the best products on the market and are strong supporters of industry leaders such as Dermalogica, CND, OPI, Jane Iredale and California SunlessTan and many more.

All treatments are administered by professional nail and beauty therapists.

We cater for all skin types, both male and female, and treatments are tailored to your individual needs.

Not only do we want you to benefit from our services, but we want to give you something back. So at PURA we see as ourselves as more than a beauty salon but rather a club, hence we have formed a VIP Members Club where you will be eligible for products, gifts and trips. All PURA clients are awarded points on each visit that can be redeemed against products, services and a whole host of other indulgences such as the cinema, DVD's and restaurants.

Online Shopping

The experience does not end at the salon. We offer a variety of products linked to the treatments provided which you can purchase in-store or online; whether it be Dermalogica creams for post-facial care, or topping up your latest manicure with a vast selection of OPI & CND nail varnishes. Our online shop also includes popular Hair Care brands such as Morrocanoil and Tigi Bed Head, and strictly mineral based make up from Jane Iredale.

We aim to have all items delivered within 2-6 working days using Royal Mail 1st Class delivery, with all products shipped out free of charge whether the order is £5 or £50. Alternatively, if you will not be available to accept parcels, collecting from our store is also an option- just pop in when you please and your items will be ready for you! We also offer delivery services across the whole of Europe.

As well as having these options, we like to reward our clients for shopping with us by allowing you to earn loyalty reward points. This system has applied to our shop clients for many years and now we have applied it for our online clients also. Pura Points can be earnt with EVERY Pura order; simply choose whether to use them or not in the final stage of the checkout process.

Should you have any issues or product queries when shopping with us, customer services are ready and willing to assist you wherever possible, and if you are unsure about any of our skin products, one of our trained therapists will be able to give their expert advice over the phone.

You can go directly to our online shop using the 'Products' tab above, or if you know which product you are looking for, simply use the search bar provided… Happy shopping!

Our Mission:

To offer top quality treatments that represent value for money and retain customer loyalty, focusing on getting clients the results they require whilst assisting them to achieve inner wellbeing as well as outer beauty.

Our strive for perfection means you will never be disappointed.

You had the best price of all the suppliers I could find too. Great price and great delivery.


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